Ben Pentreath Ltd is a small shop in London’s Bloomsbury selling a carefully chosen range of new products and an ever-changing variety of antiques, second-hand books and unusual presents.

They came to me to design and produce an e-commerce solution which could sell their wide range of goods throughout the UK, 24 hours a day. We chose upon an eclectic mix of typefaces, colours and bespoke photography to create a vibrant and unique online shopping experience.

The online shop was expanded with a WordPress blog which as well as handling blog updates, functions as a content management system for pages detailing Ben’s growing architecture and interior design companies.

In its first year the website generated sales valued four times that of the website’s design and build cost.

My role

UI designer & front-end developer

Technologies

CubeCart, WordPress

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